Archive for the 'AdSense' Category

The AdSense saga continues…

March 06th, 2008 Comments(0)

Many people have reported reduced AdSense earnings within the past few months, and it seems to be an ongoing problem that many are tiring of but a select few it seems are earning from. Personally, earnings on my end have dropped significantly, and I am currently in the process of obtaining other sources to send traffic to.The reasons for these sudden drops in AdSense income are not entirely known (imagine that from Google) at this time, although many have speculated different reasons.

  1. Economy - With the falling US economy, many believe that this is also a reason for falling AdSense revenues as advertisers are spending less and less.
  2. Google - Many propose that Google themselves have just gotten more greedy with funds. As there is no contract between Google and any publisher that states or even mentions a certain percentage payout, no one can know for sure how much Google is actually paying its publishers per click. Basically, Google can keep however much they want of the click the advertiser has bought. As Googles stock prices dropped drastically around Q4 of 2007, ~$750 to ~$500, they may have decided to keep a larger portion of the profits of AdSense publishers to help increase stock values.
  3. Other bigger sites - Another possible answer is that other much larger sites and companies are displaying AdSense ads and pushing the smaller sites down on the earnings list without the funds to compete with the big dog companies’ advertising budget.
  4. Google - Google may have recently become more strict on website ratings for AdSense quality score. Meaning the quality score they assign to a site or page to determine the share of click revenue the publisher receives. This may have been the result of too many sites and pages made only for the purpose of displaying AdSense ads. As you probably well know, when Google makes changes like this, its not only the sites their trying to target, that get targeted. Many sites that were never intending to be problematic or bend the rules get punished as well. Innocent bystanders if you will.

I personally think it may be a combination of many different things. This however, should not stop anyone from seeking out other AdSense alternatives, and continuing to earn. Maybe if enough people find AdSense alternatives, Google will realize the loss in publishers, then again, with so many big name companies that are partnered with Google, maybe not. Here is a short list of some of the AdSense alternatives I have found that may be worth exploring.-Shaun

PS - I bought this ebook for $27 a few weeks ago, and just recently got around to reading it in its entirety. Its a really great product and lists the above AdSense alternatives as well as about 22 others. There are detailed explanations of each network as well as plenty more information in helping you with earning by publishing ads online. In any case, at least take a look, its well worth it. AdSense Alternatives

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